Rosie Campbell reviews the debates around the use of gender quotas by the Labour Party. She writes that although they are unpopular with many voters (and some sections of the party itself) the evidence continues to suggest that they are an effective way to boost female participation in politics in the short term.
The Labour Party’s continued use of all women shortlists (AWS) remains controversial but the international research shows that the use of gender quotas (such as AWS) is the only reliable way to improve the representation of women in the short to medium term. All women shortlists are unpopular with voters; a YouGov poll conducted for the Times in August 2014 found that 56% of the British public are opposed to AWS. Men were more anti-AWS than women, with 63% of men opposed compared to 51%. Nonetheless there is no denying that as a concept gender quotas are unpopular with the British public. And yet research conducted by David Cutts and Paul Widdop shows that voters don’t seem to punish women selected by AWS at the ballot box. It is perhaps for this reason that the Labour party was and continues to be willing to employ AWS, even in the face of some times pretty vehement opposition from some of its members; although AWS are unpopular, women candidates are not and parties may fear an electoral penalty if they are perceived as male, pale and stale.